When the twinkling lights go up in Yountville, the town turns into a whimsical, walkable wonderland of tasting rooms, boutiques, restaurants, and eclectic artwork. This year, you can experience it all with extra sparkle: 12 Days of Yountville Cheer, a limited-time collection of more than 30 exclusive offers, tastings, and gift-worthy upgrades from Yountville and other local Napa Valley businesses.
Planning a holiday escape or looking for gifts that feel more meaningful than another overnight shipping box? These curated offers bring together the best of wine country, including: luxury stays, unforgettable tastings, wellness experiences, and beautifully packaged gifts at special holiday pricing available only for a short time.
Quick Answer:
The 12 Days of Yountville Cheer is a limited-time celebration running November 29–December 10, featuring 30+ exclusive offers on Yountville-area lodging, wine, dining, experiences, wellness, and gifts. You can preview all offers now, and booking/purchase links go live on Small Business Saturday, November 29.
What You’ll Find in This Guide
- How the 12 Days of Yountville Cheer works
- Can’t-miss highlights in each category
- Ideas for planning a holiday getaway or gift list around the deals
- FAQs to help you make the most of your visit
How the 12 Days of Yountville Cheer Works
Think of this as Yountville’s holiday “insider list,” a curated menu of limited-time offers from hotels, wineries, boutiques, wellness pros, and local partners.
- Preview Now: You can browse all participating offers in advance.
- Go Live on Small Business Saturday: Booking and purchasing links become active on Saturday, November 29, in honor of Small Business Saturday.
- Act Fast: Each offer is available only November 29–December 10, and many have limited quantities, blackout dates, or special codes.
- Choose Your Own Holiday Story: Build a full wine-country escape: stay, sip, dine, shop or pick up a few perfectly thoughtful gifts to send some Yountville cheer home.
Whether you’re a local planning a few festive outings or a visitor designing a full weekend itinerary, this is your chance to experience Yountville the way locals do: with access to special tastings, rare bottles, and tucked-away stays.
Top Picks for You
VIP Taste of Yountville Tickets – Yountville Chamber of Commerce
If you love being first in line for the good stuff, this one’s for you. During the 12 Days of Yountville Cheer, you can snag VIP access to Taste of Yountville 2026 at General Admission pricing just $150 per ticket (regularly $225).
Spend Sunday, April 26, 2026, in the gardens at CHANDON, tasting your way through Yountville’s world-class wineries and culinary partners. With only 12 VIP tickets available at this price, this is as exclusive as it sounds. Use code 12DAYS at checkout once links go live.
20% Off + Gifted Stay – North Block Hotel & Restaurant.
For the traveler who wants a chic, design-forward stay with serious culinary cred, North Block Hotel is offering 20% off the best available room rate plus a complimentary gift.
Tucked into Yountville’s culinary corridor, North Block combines tiled courtyards, private patios or balconies, spa days, and a destination restaurant under one beautifully manicured roof. The offer is valid for stays November 15, 2025 – April 30, 2026 perfect for a winter escape or spring wine-country reset. Call and mention code “NBH.”
Holiday Culinary Tasting – CHANDON
If your love language is sparkling wine and multi-course menus, CHANDON’s three-course Holiday Culinary Tasting belongs at the top of your list. During the 12 Days of Yountville Cheer, enjoy 20% off this festive, seasonal experience originally $115, now $92.
Expect artfully composed dishes, thoughtfully paired bubbles, and the kind of golden-hour ambiance that could have been designed specifically for your holiday photo reel.
2-for-1 Bike Rentals – Napa Valley Bike Tours
Not every holiday memory has to be made at a table. With Napa Valley Bike Tours’ special, you’ll get 50% off bike rentals during the 12 Days of Yountville Cheer.
Book between November 29 and December 10, then redeem your ride on a future date. Hop on a pedal-assist e-bike, cruise the Vine Trail, and see vineyard views, tasting rooms, and mountain backdrops at your own pace. Use promo code YVILLECHEER at checkout.
Experiences to Enjoy Now: Sip, Savor, and Slow Down
Smash & Sip Holiday Edition – The Kitchen at Priest Ranch
Holiday comfort looks a little different in wine country. At The Kitchen at Priest Ranch, it’s a juicy Smashburger, perfectly crisp fries, and a glass of rosé for just $30. It’s casual, delicious, and best enjoyed after a day of tasting.
Cottage Escapes & Tasting Room Adventures
If your idea of a holiday reset involves cozy nights and countryside stillness, The Cottages of Napa Valley are offering 20% off stays of two nights or more on select 2026 dates. Think separate cottages, fireplaces, and mornings that begin with coffee and birdsong instead of email alerts.
Pair that with a lineup of tasting-room experiences designed to turn an afternoon into a memory:
- Priest Ranch Wines – A Toast to the Holidays
Enjoy $10 off any tasting during the 12 Days of Yountville Cheer with promo code TOAST10. - Wine Country Connection – Sparkle & Sip & Bubbles & Bliss Flights
Choose between three festive sparkling pours for $30 or a Champagne flight featuring 1er Cru and Grand Cru selections for $40 both redeemable in person. - V. Sattui, Cliff Lede, Inglenook, St. Supéry, ZD Wines, Mark Herold Wines, Miner Family Winery
Look for offers ranging from 2-for-1 tastings and Cabernet upgrades to vertical experiences and discounts on wine purchases perfect for making a day of it along Highway 29.
Wellness & Local Flavor
- Jocelyn Yoga – Presence over Presents
A package of three 60-minute private sessions for $150 (regularly $225), tailored to your body and goals. It’s the gift of a reset, whether you’re local or visiting. - Yountville Fit – “Unwrap Your Best Self” Training Bundle
New clients can book five personal training sessions for the price of four, an ideal way to step into the new year feeling strong and supported. - Clif Family Bruschetteria Food Truck – Festive Dessert Highlight
Throughout December, indulge in rich chocolate budinos topped with peppermint sprinkles holiday in dessert form, best enjoyed with a glass of red.
Gifts to Wrap & Share: Bottles, Bundles, and Beyond
If your love language is gifting, this is where the 12 Days of Yountville Cheer really shines. Many of these offers are made for shipping, sharing, and sending a bit of Napa Valley to someone’s doorstep.
From Castello di Amorosa’s 40% off Castello Mix Case to ZD Wines’ Family Traditions and Reserve Experience gift packages, these sets are tailor-made for the person who always volunteers to pour.
Expect beautifully boxed trios and six-packs featuring Napa Valley Chardonnay, Pinot Noir, Cabernet Sauvignon, and special cuvées, often at meaningful savings off regular pricing.
Other standout gifts include:
- Merryvale Vineyards – Chardonnay & Cabernet Duo Gift Set
- Lewis Cellars – Reserved For You single-bottle gift and The Perfect Pair two-bottle set
- V. Sattui Winery – Comfort & Joy Holiday 6-Pack
Each is ready to gift, many in keepsake or signature boxes that make wrapping optional.
Gifts That Go Beyond the Bottle
For the person who collects experiences, not things, you’ll find:
- Napa Valley State Parks Membership Bundles
Thoughtful, outdoorsy, and community-minded, these bundles (Buy 5, Get 1 Free or Buy 10, Get 3 Free) include annual day-use parking for Bothe-Napa Valley State Park plus Bale Grist Mill tour vouchers. They’re perfect for families, teacher gifts, or team presents. - Napa Valley Museum – Sophie Alstrom Mitchell Wildflowers of the Napa Valley 2026 Calendar
A gorgeous, art-forward calendar featuring historic botanical watercolors, a small but meaningful gift that keeps Napa’s landscapes in view all year long. - THE FUN CART – Holiday Baking & Friendsgiving Tablescape Design Services
From cookie-and-cocoa days to fully styled tablescapes, these design-service offers (with 10–20% off) are ideal for the host who loves bringing people together but wouldn’t mind a little creative backup. - Yountville Art Walk – Shop the Art Walk
Browse more than 20 outdoor sculptures throughout town, each available for purchase. For the art lover on your list, there’s nothing quite like gifting an original piece discovered on a stroll through Yountville.
Premium Upgrades & Business Perks: Travel, Branding & Beyond
The 12 Days of Yountville Cheer also includes offers designed for big dreamers, those planning milestone trips, bucket-list cruises, or a major glow-up for their brand.
Through John Burdge Dream Vacations, you’ll find a trio of cruise-focused perks:
- AmaWaterways – Free Pre-Paid Gratuities on European river cruises
- Regent Seven Seas – Complimentary Bottle of Dom Pérignon delivered to your suite
- Crystal Cruises – $250 Shipboard Credit per Couple
Each offer turns an already special journey into something even more celebratory.
Sleigh Your Socials – Good Things Done Right
For small businesses looking to make their marketing shine in the new year, Good Things Done Right (GTDR) is offering a suite of holiday discounts on consulting and social media packages, plus the chance to win a free mini content shoot simply by tagging @gtdr.social.
It’s an ideal opportunity for local brands to step into 2026 with fresh storytelling, refined visuals, and a stronger digital presence—all born out of a Yountville holiday promotion.
FAQs: Planning Your 12 Days of Yountville Cheer
When do the 12 Days of Yountville Cheer offers run?
All offers are valid November 29–December 10, unless otherwise noted in the offer details (some stays and experiences may be booked for future dates within specific windows).
Can I see the offers before they go live?
Yes. You can preview every offer now on Yountville.com. Booking and purchase links will activate on Small Business Saturday, November 29.
Do I need a promo code?
Some offers use promo codes (like 12DAYS, YVILLECHEER, TOAST10, PARTNER10, or partner-specific codes). Each listing clearly notes any codes and how to redeem them once links are live.
Are these offers just for visitors, or can locals use them too?
Both! Locals can plan tastings, wellness sessions, and nights out; visitors can design full holiday or early-2026 getaways, complete with lodging, experiences, and gifts to take home.
Will these offers sell out?
Many are limited in quantity or capacity from special tasting experiences to VIP event tickets, so it’s best to book or purchase early in the November 29–December 10 window.
Where can I stay in Yountville during the 12 Days of Cheer?
Yountville is home to some of Napa Valley’s most beloved hotels, inns, and resorts, several of which are participating with special rates or packages. Browse our Where to Stay listings on Yountville.com to plan your holiday basecamp.
Celebrate the Season in Yountville
For twelve festive days, Yountville becomes a holiday playground for wine lovers, food enthusiasts, wellness seekers, and thoughtful gift-givers. From VIP tickets and sparkling flights to nature memberships and design services, the 12 Days of Yountville Cheer is your invitation to experience wine country with a little extra magic and a lot of extra value.
When the offers go live on November 29, build your own itinerary:
- Book a stay, a tasting, or a wellness reset.
- Gather your favorite people for a winter getaway.
- Check off your gift list with bottles, bundles, and experiences they’ll actually remember.
Ready to start planning?
Head to the 12 Days of Yountville Cheer page to preview every offer and be sure to return on Small Business Saturday, November 29, when the links go live and the holiday magic really begins.